Sunday, February 28, 2010

Fast Food Nation: Chapter 10




  • * In foreign countries, what group does most fast food advertising target?

  • The cliché “It’s like taking candy from a baby” is even closer to reality as the fast food industries main targets are adolescents. A survey was taken by 9 and 10 year olds in which they were asked whether or not the infamous Ronald McDonald knew what they should eat. Half of them frighteningly but not surprisingly said yes. Our elementary school children have been successfully identifying Ronald McDonald something I am ashamed to admit I was able to do as well. On page 231 the author makes an allusion to another common cliché “You are what you eat” saying that the man who foolishly introduced McDonalds to Japan has made it a reality. It seems false advertising comes into play when said man Den Fujita told his countrymen and I quote “If we eat McDonalds hamburgers and potatoes for a thousand years, we will become taller, and our skin will become white and our hair will be blonde”. Is he inferring that if you consume McDonalds that you too will become the Aryan race that is American?

    *Why is obesity a problem for American society as a whole?
    America, the birthplace of various fast food chains, has been the central control center for obesity. While driving down Tuskawilla Road fast food chains are on every corner. Traveling hungry is no longer a problem for Americans. Why are we obese? We have direct access to some of the most disgusting and ingenious foods in the entire world and of course we take advantage of that. Because of discoveries in technology, Americans are on the computer rather than on the treadmill, watching baseball on TV rather than actually playing America’s favorite pastime. Why are we prone to obesity? Because America has constantly been showered with luxuries in the form of Big Macs and Mac Books? Perhaps our obsession with MAC anything in general has contributed to our overweight population. Our morals have disintegrated into oblivion. Instead of thin fit women and men modeling the ideal American Image our billboards will show our reality. As if our personal image wasn’t already revolting to other countries.

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